ELIZABETHTOWN, NC – Jeep, like most automotive companies,
is aiming a lot of their marketing toward millinials and younger buyers. Jeep is
currently aiming to capture the attention of hip, young buyers by using the
song “Renegades” by X Ambassadors to promote the Jeep Renegade SUV and attract
a younger audience with a brand new commercial campaign.
Jeep is marketing the all-new Renegade SUV to millinials
because they are quickly becoming the most important target market in the world
of sales. Jeep has always had the belief that partnerships with movie and music
industries are the best way to market automobiles and highlights that evolving
partnership with Interscope Records.
This specific commercial shows groups of men and women in
their 20s taking on a mix of urban and rural adventures. The commercial and the song are designed to
evoke this sense of exploration and adventured, and includes the line “Long
live the pioneers, rebels and mutineers, go forth and have no fear, come close
and lend an ear”. The Renegade is a subcompact SUV, and is the most important
vehicle that Chrysler will launch this year, and the company is hoping the
subcompact SUV will hit both the U.S and International market with a bang.
Jeep is
marketing the all-new Renegade SUV to millinials, but that doesn’t mean anyone
at any age can’t drive one! If you would like to test drive this amazing SUV,
come pay us a visit, we would love to show it to you! Perry Auto Group has two dealership
locations to serve you better
at 1005 W. Ehringhaus St, Elizabeth City, NC, 27909 or 1001
Halstead Blvd Elizabeth City, NC 27909. Stop in for any of your auto or
community needs, or feel free to give us a call at (252) 338-9100
Visit our website: www.perryautogroup.com, www.carolinachrysler.com,
or www.driveperry.com
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